Co-Founder & CEO, Meet George
Joshua is building Meet George, a self-service business energy switching platform for UK businesses. With over a decade spent working alongside SMEs on workspace, energy, and operational decisions, he’s focused on bringing clarity, control, and better outcomes to a market that’s too often needlessly complex.
Meet George
Joshua leads Meet George’s strategy and product direction, building the supplier partnerships and go-to-market engine behind a self-service business energy switching platform. With AI-powered workflows and transparent pricing at its core, Meet George is designed to put the power back in SMEs’ hands — helping them switch with confidence, stay in control, and secure competitive rates without the broker runaround.
THIS Workspace
For more than a decade at a 60,000 sq ft flexible workspace, Joshua led business development, office lettings and sales, and long-term client relationships. He worked closely with SMEs to understand what they needed and design tailored office packages to match — including on-site tech and connectivity. Alongside managing energy procurement, those conversations gave him a practical understanding of how energy usage, on-site requirements, and ESG goals show up in the real world.
Ofgem's 2026 roadmap brings TPI registration, P483 flexibility reforms, and cost allocation changes. Here's what the broker crackdown means for your business.
From October 2025, UK businesses move to half-hourly billing. Learn how MHHS creates winners and losers, and why your load shape now determines your costs.
Auto-renewal emails and digital consent traps are locking SMEs into expensive energy contracts. Learn how to spot the traps, revoke broker authority, and protect your business.
UK SMEs can earn thousands yearly from Demand Side Response. 2025 rules let smaller businesses stack revenue from the Capacity Market, DFS, and battery export.
Security deposits can lock up thousands in working capital. Learn why suppliers demand them, how to negotiate, and tactics to avoid paying upfront cash.
No cooling-off period for business energy contracts. Learn about exit fees, Change of Tenancy rules, and Mark to Market charges before signing.
Have questions about business energy switching or want to learn more about Meet George?