Co-Founder & CEO, Meet George
Joshua is building Meet George, a self-service business energy switching platform for UK businesses. With over a decade spent working alongside SMEs on workspace, energy, and operational decisions, he’s focused on bringing clarity, control, and better outcomes to a market that’s too often needlessly complex.
Meet George
Joshua leads Meet George’s strategy and product direction, building the supplier partnerships and go-to-market engine behind a self-service business energy switching platform. With AI-powered workflows and transparent pricing at its core, Meet George is designed to put the power back in SMEs’ hands — helping them switch with confidence, stay in control, and secure competitive rates without the broker runaround.
THIS Workspace
For more than a decade at a 60,000 sq ft flexible workspace, Joshua led business development, office lettings and sales, and long-term client relationships. He worked closely with SMEs to understand what they needed and design tailored office packages to match — including on-site tech and connectivity. Alongside managing energy procurement, those conversations gave him a practical understanding of how energy usage, on-site requirements, and ESG goals show up in the real world.
Ofgem will regulate energy brokers from 2025, ending hidden commissions and cowboy tactics. Here's how to prepare your business for the TPI crackdown.
Ofgem's £28.1bn grid upgrade will add up to £9,760/year to business energy bills by 2031. Learn how Pass-Through vs Fully Fixed contracts affect your costs.
Discover how MHHS (Market-wide Half-Hourly Settlement) eliminates estimated billing and learn to avoid costly Volume Tolerance penalties on your business energy contract.
Deemed rates cost UK businesses 80% more than fixed contracts - around 38p/kWh vs 22p. Learn how to check if you're trapped and escape with no exit fees.
What is an uplift charge? Business energy brokers hide fees in your unit rate. Learn how uplift charges cost you thousands and why transparent pricing matters.
Learn the difference between Level 1 and Level 2 LOAs before signing. A Level 2 LOA lets brokers sign contracts without your consent - here's how to protect your business.
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