Energy broker regulation in the UK is coming. This page summarises the official publications, what the new TPI licensing rules mean for SMEs, and how Meet George is already building for a regulated future.
Last updated: 25 January 2026
No legislation has passed yet, but the consultation gives a clear direction. Ofgem is expected to introduce broker licensing requirements, enforce commission disclosure, and ban the behaviours that harm business energy customers today.
These are direct quotes and statistics from the consultation response on energy market reforms. They're also the problems we founded Meet George to solve.
"Sales issues represented 88% of complaints to the Energy Ombudsman." (DESNZ TPI Consultation, 2024)
Meet George removes pressure selling entirely. Our journeys are self-service, documented, and auditable.
"TPIs charging hidden fees" and "most profitable decision can be directly opposed to best interest of customers."
We're supplier agnostic and publish wholesale rates plus our 1p/kWh fee.
"Predatory sales tactics" and "pressure selling" are rife.
Our model is zero-pressure by design. No cold calls and no scripts. AI-powered analysis you can enjoy at your own pace.
The consultation shares Ramona's story to explain why regulation is needed. According to the consultation, she was quoted £500/month but billed £2,000/month after the broker added undisclosed commission and did not share alternatives.
We built Meet George around the expected Ofgem compliance requirements so UK businesses don't have to wait for legislation to benefit from transparent energy switching.
Meeting expected requirements today
Every report shows wholesale rates, non-commodity charges, and our flat 1p/kWh fee side-by-side.
We work with 20+ suppliers and present options with written reasoning, not single-tariff funnels.
The platform is self-service with human support. No call targets, no closing scripts, full audit trails.
Additional readiness
ADR access is already in place so customers have formal escalation channels today.
Our compliance documentation and process controls are ready. We'll apply as soon as Ofgem opens the register.
Automated logging, pricing engines, and supplier integrations mean ongoing compliance is scalable.
The Government has not confirmed dates for TPI regulation. This is our best interpretation of the expected timeline for SME energy protection measures based on industry briefings.
DESNZ confirms intention to regulate TPIs and tasks Ofgem with designing the regime.
Secondary legislation likely introduced when parliamentary time allows. Ofgem consults on licensing specifics.
TPIs invited to apply for authorisation. Transition period likely before full enforcement.
Only registered, transparent brokers remain. Ofgem monitors conduct and commission disclosure.
Timings may change. We'll revise this timeline as soon as the Government or Ofgem publish confirmed dates.
Official publications and our approach to regulation-ready switching.
Government publications underpinning this analysis
Learn how Meet George is designed for transparency
We're launching Q1 2026. Drop your email and we'll let you know the day the platform goes live. One email. That's it.
Get Notified at LaunchNo sales calls. No spam. No broker nonsense.
