You're right to ask how we make money. In an industry where brokers hide 2-4p/kWh in unit rates and standing charges, we believe in radical transparency.
Here's exactly how our business energy switching service works.
Simple, honest, and locked in for early adopters
We charge exactly 1 penny per kilowatt-hour, shown separately in your quote. No hidden fees buried in standing charges like traditional brokers who hide 2-4p/kWh. You see exactly what you pay for our service.
As an early adopter during our pre-launch phase, you lock in the 1p/kWh rate permanently. When the automated platform launches Q1 2026, your rate stays the same while we scale.
We're not a brokerage pretending to be tech. We're building real automation that eliminates the need for sales calls entirely. No pressure, no games, just transparent pricing and clear options.
Why this is a fairer system for everyone
You'll always see exactly how our service is funded. Our 1p/kWh commission is itemised separately in every quote - no hidden costs, no surprises.
Our success is directly tied to yours. We only make money when we find you a better deal that you are happy with. Our goal is to save you far more than our service costs.
We're building automation to replace expensive broker middleware. Even our manual pre-launch service is more efficient than traditional brokers, and when the platform launches Q1 2026, our costs will be even lower - savings we pass to you.
See how traditional broker fees add up vs. our transparent pricing
Hidden Commission
2-4p/kWh
Buried in standing charges and unit rates
For 100,000 kWh annual usage:
£2,000 - £4,000/year
You never see this cost itemised
Transparent Fee
1p/kWh
Shown separately in every quote
For 100,000 kWh annual usage:
£1,000/year
Save £1,000-£3,000 vs. broker fees
Plus: No sales calls. No pressure. No games. Just transparent pricing and real savings.
Join the platform waitlist and be notified the day we go live - a simple process with no brokers, no calls, just clear pricing, that takes 10 minutes to switch.
Be first to know when we go live in Q1 2026. One email when the platform launches. See how our 10-minute switching flow works with AI bill analysis, transparent pricing, AI assistant for any Q&As, and self-service contract signing.
Launching Q1 2026